Speaking this Wednesday 11am UK time “Building the Digital Enterprise” BrightTalk Webinar – FREE
- Mark Skilton
- Oct 6, 2014
- 1 min read

Register here https://www.brighttalk.com/webcast/9059/107493
[slideshare id=39919642&doc=buildthedigitalenterprisemarkskiltoncopyright2014v1-141006072126-conversion-gate02]
Digitization of products and services is changing industry supply chains, markets and jobs. How business companies and the providers of IT services and systems respond is increasingly driven by what digital ecosystems and roles will you play? How do you plan and optimize your digital options? Your brand market strategy and operating performance are affected by digital channels. Existing competitors may be moving to new digital models, new entrants in products and services and the IT enablers of mobility, connected sensors, social, cloud and big data may be creating step change performance.
The explosion of data and the drive for a multiplicity of customer driven experience and choice is creating an increasingly price competitive digital footprint to be mindful of. Can digital ecosystems be “designed” if many of the actors, online social behaviors and large cloud platforms and networks appear to drive their own agendas?
What characteristics are important to establishing a competitive product and service in a digitalized marketplace and industry?
How is the balance made between investing in your own digital footprint and partnering or consuming often Co-competing digital platform offerings?
This session will explore these themes
· Definitions of what are your digital ecosystems
· How to design digital workspaces in your digital ecosystem
· Managing change in your organization to align and exploit your digital ecosystem presence
· What are the liminality of these digital ecosystem
See Mark’s forthcoming book – “Digital Ecosystems”. For more details see his bloghttp://www.markskilton.com for announcements
http://www.slideshare.net/mrskilton
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